# Custom Device vs original Device
### Custom devices and when to use them
Here’s what's great about using custom devices:
* Fully control the phone’s look to match your brand style.
* Stand out with unique, playful designs.
* Works well for apps targeting multiple platforms.
* Quick to update or change design elements.
**Use custom devices when:** You want brand flexibility or target broad audiences without a specific device focus.
### Original devices and when to use them
Here’s what's great about using original devices:
* Show your app on real, recognizable devices that users trust.
* Give a professional and polished impression.
* Follow app store rules for accurate device representation.
* Perfect if targeting a specific phone model or ecosystem.
**Use original devices when:** You want to build trust, look professional, or target users of specific real devices.
